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2010 April 24

Internet marketing news from around the web:

P&G’s Decision to Spend $100 Million on Oprah Bigger Than It Seems on Advertising Age – Homepage
NEW YORK (AdAge.com) — On the face of it, $100 million is nothing to Procter & Gamble. The consumer-products giant spent $2.7 billion last year on traditional media and web-based banner ads, according to Kantar Media. So why should anyone care…

Understanding the Value of Social Media Data on Buzz Marketing for Technology
There is a big difference between data and insights. Technology may have given us access now to endless amounts of data from every corner of the world. But the real challenge is making sense of all this seemingly disconnected data. Data by itself is…

9 Critical Tasks Before Launching Your Small Business Blog on ProBlogger Blog Tips
In this post Mark Hayward shares some ‘must do’ tips for small business owners who are getting ready to launch a blog. Are you getting ready to launch your baby? You know, your small business blog. Blogging for small business is…

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