AdWords, Orbitz, Wal-Mart, and more.

2010 March 25

Internet marketing news from around the web:

When Conversion Rate Isn’t Enough on SEOmoz Daily SEO Blog
Posted by Dr. Pete The history of web analytics has read a bit like the quest for the Holy Grail. We’ve gone through a list of candidates searching for the one true metric: Hits, Page Views, Visitors, Unique Visitors… stopping at each one to…

Summer Redneck Game Sponsored By Altrec and The North Face? on Getoutdoors.com Outdoor Blog
If you’re familiar with online marketing, you’re probably familiar with re-marketing. If you’re not, here’s a little primer. You visit a website, say Altrec, and they (or more specifically their a marketing partner like GoogleAdwords ) clandestinely…

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