Display advertising, Business-to-business, Search engine optimization, and more.
2010 February 2
Internet marketing news from around the web:
Tertiary Keyword Rankings: Using Your Search-Engine Presence to Power Your Customers on MarketingProfs How-To Articles
| “In the world of B2B marketing, what would you say your customers want most from you? Some of the obvious things are quality products, great service, reasonable prices, and solutions that increase profits. But what would they really want if they could…” |
Glam raises $50M at whopping value of $750M, prepares IPO on VentureBeat
| “Glam Media, the fast-growing online media company catering to mostly women, has raised another $50 million from investors — to help it expand before going public over sometime in the next one to three years. More impressively, the company is…” |
Flash Glossaries around the Web on Adobe Blogs
| “I have been asked many times if there is a decent Flash glossary out there, so I thought I would create an entry to act as a hub for such glossaries. Please send me links in the comments to any that I have missed or that are added in the future. I’ll…” |
“Inkbait”: A Case Study In Linkability on Search Engine Land: News About Search Engines & Search Marketing
| “In the world of search engine optimization (SEO), the tactic known as “linkbait” is one of the few link building tactics the search engines embrace, encourage and algorithmically reward. The reason for this is simple, linkbait generates…” |
Does CityGrid From Citysearch “Answer” The Local SEO Problem? on Search Engine Land: News About Search Engines & Search Marketing
| “At one time local startups could reliably count on Google organic traffic to help build their own traffic and brands. Indeed, this is how Yelp gained visibility in its early days. And larger publishers, such as yellow pages sites, have relied heavily…” |