Web analytics, Business-to-business, and more.

2009 April 30

Internet marketing news from around the web:

Yahoo Analytics Now Available To Yahoo Advertisers on Search Engine Land: News About Search Engines & Search Marketing
Yahoo’s slow rollout of Yahoo Web Analytics continues with news today that its now available for free to certain Yahoo search and display advertisers. Here’s how Yahoo explains some of the benefits of its analytics tool in today’s…

7 Lead Gen Techniques I Learned From My Junk Mail on Direct Connections
Sometimes it pays to look outside your normal circle of peers for inspiration. Here’s a postcard I received recently from the Washington State Department of Fish & Wildlife. What do fishing licenses have to do with B2B demand generation? Not…

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